Digital campaigns that delight Sparkasse customers

SERIOUS develops and implements numerous digital marketing campaigns for Sparkassen—Germany’s savings banks—and for the East German Savings Banks Association. As a digital marketing agency, we achieve the acquisition and retention of savings bank customers.

With the development of applications such as mobile apps with prize games, points systems and many other services, our advertising campaigns are extremely successful.

CARDSTER — SERIOUS’s Sparkasse Program

With CARDSTER, SERIOUS has rolled out a fully integrated creative concept for the Sparkasse universe—covering naming, branding, campaign idea, and both web and app execution. The mission: energize younger audiences, strengthen customer loyalty, and make Sparkasse a vibrant digital experience. Get on board now and become a true Cardster!

What do we bring to digital marketing? Plenty.

Content Marketing with Substance
We craft content that moves people and fortifies brands. Whether it’s for your website, app, or social channels, our content adds value, builds trust, and delivers measurable results.

SEO—Because Great Content Deserves to Be Found
Every piece we produce is purpose-built for SEO: optimized for users and search engines with smart keywords, meta data, clean code, and a logical page structure. That’s how we boost your visibility online.

Social Media Marketing That Works
We put your brand on your audience’s screens with platform-specific content for Instagram, Facebook, LinkedIn, and beyond—strategic, creative, and laser-focused on driving interaction.

App-Marketing & Mobile CRM
Push notifications, email sequences, in-app campaigns—we tap the channels that truly reach your users, forging customer loyalty you can feel.

Interested in digital solutions that actually perform? Let’s talk. Get in touch.

Full Service Marketing – designed for digital, delivered across every channel.

At SERIOUS, we always take a holistic view of marketing: every digital campaign, whether an app, social media push, website, or contest, is part of a larger whole. That’s why we ensure your messages land not only online but on every channel that fits.

From email marketing and out-of-home to radio, TV, print, and live events, we interconnect your campaigns across media and turn individual actions into strong, impactful brand experiences.

One example: SERIOUS not only built the new Cardster app and other campaigns for the East German Savings Banks Association in the latest Sparkasse corporate design, but also extended them across multiple media channels—backed by a well-planned strategy and measurable results.

Want your campaigns to do more than just launch—want them to get seen? Let’s chat about it!