
NEDDERFELD CENTER
Corporate Design
Brand development with vision: The new Nedderfeld Center
On behalf of Deka Immobilien Investment GmbH, SERIOUS developed a modern center brand including corporate design for the newly positioned Nedderfeld Center – under the center management of VÖLKEL Real Estate GmbH.
A completely renewed image: new logo, fresh slogan, strong colors, modern façade design and an eye-catching campaign. SERIOUS implemented an integrated full-service marketing package for the local supplier with around 18,000 m² of sales space in Hamburg – with a noticeable impact.
Whether social media, digital out-of-home, print or online – all measures interlock seamlessly and make the revitalized center a real brand in the district.
IMMER FÜR DICH NAH – with great promotions, a large selection and offers you shouldn’t miss.

CAN BE EXPERIENCED ON ALL CHANNELS
Digital brand experiences with character – perfect in corporate design
As a full-service marketing agency, we develop and support brands holistically – across all channels, strategically and with a clear focus on the digital experience. Today, first impressions are often decisive, especially on online platforms – making it all the more important that the brand experience is convincing.
The central element here is a modern website with a suitable corporate design. We design and maintain websites that are not only visually impressive, but also functionally convincing – lively with constantly new content and perfectly tailored to your target group.
One of our core competencies: the design, implementation and continuous development of websites that enable real customer contact and make brand values digitally tangible.
It’s best to take a look right away: Website Nedderfeld Center


Social Media
Social media as a brand driver – also for the Nedderfeld Center
In a world where social networks shape our everyday lives, social media is no longer a nice-to-have – it’s a must. Especially for brands like the Nedderfeld Center, it is crucial to be visible where the target group is active on a daily basis: on Instagram, Facebook & Co.
With creative, data-based campaigns, we turn the Nedderfeld Center into a real experience brand – digital, emotional and visually appealing. Our content combines brand values with lifestyle: inspiring posts, authentic reels, strong images and clever hashtags ensure attention, interaction and identification.
The result? Continuously growing follower numbers, high reach and clearly measurable success.
Discover now and join in the excitement: Instagram Account Nedderfeld Center





Digital Signage
As a creative marketing agency, we rely on digital signage to take communication in the Nederfeld Center to the next level.
With our expertise in digital signage, we design visually appealing and targeted content that is effective exactly where the customers are – in the Nederfeld Center. Different content can be presented simultaneously on many screens: from special promotions and event announcements to practical information and offers.
You can also find out more about LED and monitor advertising in our other CASES: Digital Signage
