CHENMING PAPER
EUROPA
International marketing campaign for the Chinese paper manufacturer CHENMING. Market launch into the European market with creative 360° communication.
Online marketing/ website - exhibition stand design and realization - email marketing - brochures and sales marketing - product design according to German requirements
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CONCEPT
Enhancing the Emotional Appeal of the Products;Multi-Media Advertising Campaign.
SPECIALTY
Successfully adapt the image and data of an Asian brand to the European market.